Real Diagnostic Examples.
Find what's blocking your growth in 4 weeks with a PLG Expert.
Focus and GTM Alignment
AI-powered GTM SaaS Platform
Before:
Scattered execution, unclear personas, and inexperience slowed product progress. Teams worked in silos with no structured rhythms or focused GTM strategy.
ARR
$1M-$15M
ProductLED Maturity Score
2.1
GTM Motion
Sales-led
Team PLG Experience
Low
Outcome:
Adopted the ProductLed System to focus on one persona (SMB BDR/SDRs), align team priorities, define pricing and onboarding, and accelerate launch toward a $10M ARR trajectory.
Systematize PLG Adoption
Fortune 500 Enterprise With Legacy Desktop Products
Before:
Conflicting mandates, slow release cycles, and bundled pricing prevented testing monetization models and validating product value. Teams lacked clear ICP focus and actionable PLG metrics.
ARR
$15M+
ProductLED Maturity Score
3.5
GTM Motion
Hybrid
Team PLG Experience
Medium
Outcome:
Established a structured 3-phase PLG framework, unified ICP focus, and value-based metrics. Built a repeatable experimentation system to validate monetization models and drive organizational alignment around PLG success.
Fix Churn and retention
B2B SaaS Platform with $1M+ ARR
Before:
Flat NRR (98–100%) and negative net revenue in 8 of 12 months. High churn (~€72K/month), leadership silos, and no product-led vision caused stalled growth and disjointed execution.
ARR
$1M-$15M
ProductLED Maturity Score
6.1
GTM Motion
Self-serve
Team PLG Experience
Medium-High
Outcome:
Established 6-month blueprint for retention and leadership alignment. Unified product-engineering cadence, launched churn task force, and implemented lifecycle messaging—setting foundations for sustainable NRR growth and true PLG.
Improve Trial-To-Paid Conversion
PLG SaaS With High Churn
Before:
High churn (12%), only 10% trial-to-paid conversion, and low perceived credibility with brokers. Users failed to reach the “aha” moment; pipeline tools were underused and brand trust lagged.
ARR
$1M-$15M
ProductLED Maturity Score
2.5
GTM Motion
Self-serve
Team PLG Experience
Low
Outcome:
Personalized onboarding, optimized trial flows, and AI-based credibility tools raised activation and conversion. Company Y is on track for $100K MRR (+150%) and 40% Ultimate Plan adoption while reducing churn below 9%.
Our Goal
Find what's blocking growth in 14 days
Before
Stalled growth
Unsure what to focus on.
Guessing what to experiment with.
Your team is stretched thin.
After
Top 3 PLG opportunities you should focus on.
Top 3 Growth bottlenecks to tackle.
Actionable roadmap with clear next steps.
PLG Experts there to help you implement.













