Pricing

2x your product-led revenue with the right level of support.
Rated 4.75
Billing Period
MonthlyAnnually
Free
Implement the ProductLed System™️ on your own. For founders and early-stage teams trying to generate their first $100k in self-serve revenue.
$0
forever
1 Seat
Get Started
What's Included?
Access to our exclusive ProductLed Slack Community (17k members)
Weekly product-led growth tips
Individual
Implement the ProductLed System™️ with group coaching by Wes Bush. For founders and CEOs above $10k in MRR trying to scale their product-led business.
$299 USD
/month ( billed annually )
1 Seat
Get Started
What's Included?
Weekly (60 min) coaching calls with Wes Bush (4 per month)
Access to an ambitious community of product-led growth leaders
Unlimited async questions
Team
Implement the ProductLed System™️ with group coaching by Wes Bush. For GTM teams above $10k in MRR trying to grow their self-serve revenue.
$699 USD
/month ( billed annually )
5 Seats
Get Started
What's Included?
Weekly (60 min) group coaching calls with Wes Bush (4 per month)
Access to an ambitious community of product-led growth leaders
Unlimited async questions
Enterprise
Implement the ProductLed System with 1:1 coaching from Wes Bush. For high-growth companies looking to scale their product-led business.
$20k USD
/month 
Unlimited Seats
Contact Us
What's Included?
Custom weekly (90 min) coaching calls with Wes Bush (4 per month)
Bring your entire leadership team
Get implementation support
Complete confidentiality
Free
Implement PLG on your own. For founders and early stage teams that are trying to generate their first $100k in self-serve revenue.
$0
forever
1 Seat
Get Started
What's Included?
Access to the Free ProductLed GTM System
Access to our exclusive ProductLed Slack Community (17k members)
Weekly product-led growth tips
Individual
Unlock coaching, courses, and community to help level-up your PLG motion.
$499 USD 
/monthy
1 Seat
Get Started
What's Included?
Weekly (60 min) coaching calls with Wes Bush (4 per month)
Access to the ProductLed GTM System
Access to an ambitious community of product-led growth leaders
Unlimited async questions
Team
Implement PLG Alongside A Group Of Ambitious Peers. For startups and SMBs looking to launch and grow their product-led business.
$999 USD 
/monthy
5 Seats
Get Started
What's Included?
Weekly (60 min) group coaching calls with Wes Bush (4 per month)
Access to the ProductLed GTM System
Access to an ambitious community of product-led growth leaders
Unlimited async questions
Enterprise
Work 1:1 with Wes Bush to build out your PLG motion. For high-growth companies looking to scale their product-led business.
$20k USD
/month
Unlimited Seats
Contact Us
What's Included?
Custom weekly (90 min) coaching calls with Wes Bush (4 per month)
Bring your entire leadership team
Get implementation support
Complete confidentiality

Good Fit guarantee

see amazing results within 30 days, or your money back.

Frequently Asked Questions

It takes roughly 12 months to install the full "ProductLed Method" in your business. On average, we spend about four to six weeks building out each of these components:
  • Vision - Defining a compelling vision that gets your team fired up, and mapping out a clear strategy for getting there.
  • User - Going deeper than “jobs to be done” with improved customer research processes and KPIs.
  • Model - Identifying and fine-tuning the best product-led model for your users, beyond simply “freemium or free trial”.
  • Offer - Distilling the value of your product into an irresistible offer that more users get excited to sign up for.
  • Experience - Improving your onboarding by deploying a proven framework for getting users to value faster.
  • Pricing - Optimizing for scale by aligning pricing with value metrics—so that revenue scales with user success.
  • Data - Identifying the 5-15 metrics that are mission-critical in monitoring potential bottlenecks as you grow.
  • Process - Installing a 7-step process for building experiments, prioritizing the high-impact ones, and launching them.
  • Team - Making sure you have the right team members in the right places, with an org structure that can scale.
By mastering each of these components, you’ll be able to scale your self-serve revenue, faster.
The first 20 minutes of the live coaching call are dedicated to a specific component of the ProductLed Method. Then the last 40 minutes are a Q&A session. This Q&A part of the group coaching call is for you, and you’re free to ask any question you like, even if it’s not related to the specific component we spoke about earlier.

Some questions might not be relevant to you right away, but you’ll soon realize that many of those questions are actually quite relevant to your business. And so you leave with a different perspective.
Yes, you can ask as many questions as possible on the live group coaching calls. You’ll also receive access to our Founders Community, where you’ll be paired up with 2 to 3 other founders to be your sounding board on all of your toughest challenges. Here, you can also spark conversations with every other founder in the community to gain their experience-backed advice.
The beauty of the ProductLed Method is that it really helps you uncover the real bottlenecks to your growth – whether that be your onboarding, pricing, or something else.

You’ll be able to put your energy towards what will really move the needle on your business, starting today.
Yes! You can bring up to two co-founders to every coaching call. They’ll also have access to the Founders Community and our training programs – ProductLed Growth Certificate and ProductLed Acquisition.
No, there's no minimum commitment when you pay monthly – you can cancel or pause your coaching at any time. But if you choose to pay upfront, we offer discounted rates for 6 and 12-month commitments.