Learn The Basics
What is PLG
What is PLG, and why now
Understand the core principles of product‑led growth and why it’s the go‑to strategy for scaling SaaS in today’s competitive market.
Discover the ProductLed System
Explore how the ProductLed System helps you build a scalable, product-led business in this interactive walkthrough.
Productled Fundamentals
Master the essential skills and strategies to build, launch, and scale a thriving product‑led business from the ground up.
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Newsletter
Get weekly product‑led growth tips and strategies straight to your inbox.
Blog
Learn the latest PLG best practices, from strategy to onboarding and everything in between.
Youtube
New videos on product-led growth uploaded every week.
Podcast
A weekly interview series that showcases the top talent in product-led growth.
Slack Community
Join the World's Largest Product-Led Growth Community. Tap into the Knowledge and Experience of 17,000+ Product-Led Leaders.
Books
Books
Product-Led Growth Book
Discover how to turn your product into a growth engine, widen your funnel, lower your acquisition costs and dominate your market.
Product-Led Onboarding Book
Level up your onboarding experience, get more users to experience those "Eureka!" moments, and turn them into raving fans of your product.
The Product-Led Playbook
Discover a 9-step process for how to win despite increased competition and create a lasting competitive advantage.
Free Tools
Product-Led Assessment
Answer 18 questions about your SaaS and get a personalized action plan to grow your self-serve revenue.
Templates
Free templates to help you implement each component of the ProductLed System.
GPTs
GPTs built by Wes and the ProductLed team to help you improve your PLG motion.
Certifications
Become a top PLG operator
Product-Led Masterclass
Learn the fundamentals of the ProductLed System in this free 45-minute masterclass.
Done With You: Product-Led MBA
Learn from our experts how to implement the ProductLed System step by step
Work With Us
Work with ProductLed
Hire Us To Lead PLG
Turn your product into revenue engine with an in-house PLG implementer.
Recent Case Studies
$4B in self-serve revenue generated for 434 companies (and counting).
Pricing
3x average ROI for our SaaS partners. Cheaper than a full-time PLG hire.
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ProductLed
Strategy
Categories
Categories
SaaS Metrics
Vision
Team
Process
Data
Pricing
Onboarding
Offer
All
User
Strategy
9 Free and Paid SaaS Courses for Founders & Product Leaders
Wes Bush
Offer
Fueling Product-Led Growth with SaaS Pricing and Packaging Optimization
Dan Balcauski
Pricing
A PLG vs SLG guide to determine your best SaaS growth strategy
Wes Bush
Strategy
6 Steps to Create an Effective Customer Feedback Loop for SaaS Product Teams
Nick Grachov
All
Building a Winning PLG Team: Strategies for Success
Gina Allman
Team
How to Use Product Education to Drive Product-Led Growth
Paul Thelen
Offer
Why PQLs May Not Be the “Next Big Thing” in Product-Led Growth
Chase Wilson
User
SaaS Go-to-Market Strategy: Is Product-Led Right for You?
Wes Bush
Strategy
SaaS Low-Touch Customer Onboarding: How to Make It Work
Adam Jarczyn
Onboarding
How to Define, Measure & Improve SaaS Customer Engagement
Mario Araujo
Data
Enterprise SaaS Marketing for PLG Companies
Jenn Steele
Offer
The Ultimate Guide to Key SaaS Metrics for Product-Led Companies
Gilles Samoun
Data
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