Understand The End User

But before you build and grow a product-led business, you need to first take a step back to understand your users. Because ultimately, knowing and understanding your users' motivations and anxieties is the foundation of delivering value to your end users.

In this course, you will:

• Learn how to get your entire team onboard with helping your users become successful
• Identify the role every team plays in a product-led organization
• Discuss the “Four Progress Making forces” from the Jobs-To-Be-Done framework
• Determine what success looks like for different market segments using your products