ProductLed System
Process Component
Find Your #1 Growth Lever & Pull It Every 7 Days
An online 6-week program for founders and their go-to-market
teams. Adopt a weekly growth process designed to help you focus on what matters in less than 60 minutes per week.
Start Growing Faster
Cohort Period: Feb. 15 to Mar. 21.
Trusted by 323+ product-led companies
Are you launching lots of features & experiments without moving the needle?
You’re not alone. Most founders and GTM leaders don’t spend nearly enough time solving the right problems or building the right solutions. This leads to low hit rates, wasted time/resources, and low morale.
Start Growing Faster
It’s not your fault. Your current growth process is failing you because...
You’re not crystal clear on the top bottleneck for your business.
Because of that, the experiments and features you do launch don’t provide the biggest impact.
Not to mention, you’re probably…
Wasting lots of time launching stuff that doesn’t work.
Working harder than you need to be.
Not getting the results you want.
You’re not launching high-impact solutions
Most teams generate one potential solution to a bottleneck. This often means you miss out on launching the best possible solutions.
This leads you to…
Launching too many experiments that miss the mark.
Experiencing slow or no growth.
Creating low team morale.
Here’s How to Find & Act On Your Top Growth Levers In 6 Weeks
We’re going to train you and your GTM team on our ProductLed Growth Process, which will change the trajectory of your business. How?
We will make every potential solution we ship fight for its life.
Start Growing Faster
Here’s Exactly How We Do It
Pinpoint Your Root Problem
Too many founders and GTM teams excel at playing “whack a mole” where they launch one solution after another, solving each symptom only to find that another symptom has popped up. You get a fun dopamine rush every time you play the game. Yet, after a long enough time, the game gets old.
We’ll address this by having you and your team focus on identifying all the obstacles holding your business back and prioritizing all obstacles so that we can ultimately identify your root problem
Phase 1
Identify Your Simple Solution
Most companies launch the first solution that comes to mind. Yet, this often isn’t the simplest solution.
We’ll address this by generating many solutions to solving each root issue and help you prioritize one solution that will be easy to implement and be extremely effective.
Phase 2
Launch Your High-Impact Solution
At this point, you’ll be able to launch your solution and start measuring if it’s successful or not. Since we’ve taken the time to prioritize each step, our odds of launching a high-impact solution are 10x.
Phase 3
Rinse & Repeat
We know adopting any new habit as a team is difficult, so we run through several cycles of the ProductLed Growth Process so you and your team can get the hang of it. We want you to continue running this weekly process long after this program is completed.
Phase 4
Should I bring my team?
Your chances of success are 10x higher when you involve your team from the start. Since experiments are (usually) highly collaborative, alignment from every team involved is vital to successfully implement the ProductLed Growth Process.
Made for teams
Meet Your Instructor
Hey, I'm Wes Bush, Founder of ProductLed
I'm the bestselling author of Product-Led Growth: How to Build a Product That Sells Itself and the upcoming Product-Led: The Modern Way to Build a SaaS Business due in August 2024.
My mission is to transform the way an industry sells for the better by focusing on a product-led growth approach.
I've helped hundreds of companies implement the ProductLed System:tm: into their business, collectively helping them reach $1B in self-serve revenue.
Who is this for?
Early-Stage Founders
This course is designed for early-stage founders who are looking to grow faster and start working smarter, not harder.
GTM Leaders
If you lead a growth, product, marketing, or sales team, you’ll be able to adopt our growth process successfully and start hitting your goals faster.
Here’s Why 1000s Use The ProductLed Growth Process
This program has armed me with the frameworks, tactics and understanding of how the many parts of the business all contribute to becoming successful at implementing a PLG strategy.
Joe Razza
VP of Product
How it Works
1
Coaching
Every Thursday, you’ll join us for a 1-hour coaching call (11:30 EST) where we’ll go through the ProductLed Growth Process and build it out together.
2
Execution
From the next day, you’ll start working on action items to execute your growth process as a team.
What's the investment?
Free
Self-implement the ProductLed Growth Process to launch experiments that make a big impact.
What's Included?
DIY step-by-step instructions to implement the ProductLed Growth Process
Template to build out your Growth Process
Individual
Discover the ProductLed Growth Process to launch experiments that make an outsized impact.
What's Included?
Weekly (60 min) coaching calls with Wes Bush
(4 per month)
Access to an ambitious community of product-led growth leaders
Unlimited async questions
Team
Set your team up for success from the start. For GTM teams who want to work smarter, not harder.
What's Included?
Weekly (60 min) group coaching calls with Wes Bush
(4 per month)
Access to an ambitious community of product-led growth leaders
Unlimited async questions
Enterprise
Work 1:1 with Wes Book to learn and implement the ProductLed Workflow to 10x your workflow.
What's Included?
Custom weekly (90 min) coaching calls with Wes Bush (4 per month)
Bring your entire leadership team
Get implementation support
Complete confidentiality
Individual
Unlock coaching, courses, and community to help level-up your PLG motion.
What's Included?
Weekly (60 min) coaching calls with Wes Bush
(4 per month)
Access to the ProductLed GTM System
Access to an ambitious community of product-led growth leaders
Unlimited async questions
Team
Implement PLG Alongside A Group Of Ambitious Peers. For startups and SMBs looking to launch and grow their product-led business.
What's Included?
Weekly (60 min) group coaching calls with Wes Bush
(4 per month)
Access to the ProductLed GTM System
Access to an ambitious community of product-led growth leaders
Unlimited async questions
Enterprise
Work 1:1 with Wes Bush to build out your PLG motion. For high-growth companies looking to scale their product-led business.
What's Included?
Custom weekly (90 min) coaching calls with Wes Bush (4 per month)
Bring your entire leadership team
Get implementation support
Complete confidentiality
Good Fit guarantee
see amazing results within 30 days, or your money back.
100s Of Companies Are Using The ProductLed Growth Process To Launch Experiments That Make An Impact, When Will You?
Stop launching too many experiments that miss the mark.
Pinpoint the root problem.
Identify the one solution that will be effective.
Use this process long after the program ends.
Start Working Smarter, Not Harder.
This 6-week program runs from Feb. 15 to March 21. It’s the only time we will offer this program in the next 6 months.
Start Growing Faster